“Gold Jay Z” is his first fragrance developed for men and composed with the help of Firmenich perfumer Ilias Ermenidis. Top notes await us with a union of ginger, grapefruit, blueberry and cardamom. The heart emphasizes masculine vetiver incorporated with pink pepper, lavender and violet leaf on a base of amber, peace, teak and vanilla. Its olfactory character is described as a white fougère and it really has that scent, quiet, fresh, elegant and serene, gently heated with the warmth of amber and vanilla. Gold was launched in 2013.