Burberry The Beat for Men is an addictive, woody fragrance with pulsing energy that embodies a blend of British heritage and edgy attitude. Vibrant cedrat, black pepper, and violet create an initial burst of freshness that melts into an elegant, timeless heart of leatherwood and vetiver bourbon. The effect is a mirror of modern Burberry masculinity fueled by the dynamism of music and fashion. The scent exudes rhythm, style, and sensuality.