Launched in January 2006 Hugo Pure Purple is the latest female fragrance from Hugo Boss. Attitude meets energy in a truly feminine way. The top notes of nectarine and cyclamen, are bright, refreshing and energizing, they evoke vibrancy and motion – opening the senses to play. The heart notes of black velvet and floral bouquet accords emphasizes spontaneous freedom. The base notes, the marzipan evokes playful innocence, whilst the contrasting white suede accord recalls independence and sensuality. Blended with ambery notes Pure Purple becomes a second skin – unique, rare, sheer and very modern.